I love selling brands. I hate selling myself. So here’s six quick things about me and my work. In, out, nobody gets hurt.
1.) I’ve created campaigns for more iconic brands than you can shake an iPhone at. My longtime creative partner, Jag Prabhu, and I have produced work for Unilever. Verizon Wireless. Johnson & Johnson. AT&T. Pfizer. Nestle. Bristol-Myers Squibb, IBM, GlaxoSmithKline. US Airways… And we’ve gotten to schmooze with the leaders of these fine companies. Quite a rush.
2.) I’m a digital junkie with 23,000 Twitter followers. I love every freakin’ thing about the web.
3.) I got my job in advertising in an unusual way. I won a national writing contest called “Write If You Want Work”, the brainchild of mega best-selling author James Patterson (Along Came A Spider, Kiss The Girls) then chairman of J. Walter Thompson. My prize? A job as a writer at the agency.
4.) Several years ago, right out of the blue, my funny, active, young(ish) husband was diagnosed with cancer. I mention it here because ever since, I like working on pharmaceutical ads. Some creatives shun them, but not me. It’s powerful to connect with people over the things that make us human, vulnerable, imperfect.
5.) This is how I sum up my job. I help people fall in love with brands. Help agencies win new business. Build trust with clients to help their brands skyrocket. Period. Exclamation point.
6.) I don’t like to advertise this fact, but I’d do this job for free. It’s my passion. Also, aside from advertising, I’m completely unemployable.